Got Students? Get Social!
There's no better way to talk about your school than to let your students do it. Students are walking, breathing, sleeping, eating, studying embodiments of your institution's brand. Telling the story? They're living it. If you're seeking an authentic take on your school, look no further than the quad.
In this session, we will:
- explore successful student staffed social teams (using a range of tools, from Instagram to tried and true blogging programs);
- discuss the ups and downs of working with students (it's an educational experience for everyone);
- begin to model an integrated student staffing vision that fits your school's ethos (no two schools are the same, so why look for a cookie-cutter solution to your story?); and
- set achievable social goals that tie into your school's mission (think SMART, and then some).
Social Media Coordinator, Oberlin College
Ma'ayan Plaut is the Social Media Coordinator at her alma mater, Oberlin College, where she manages Oberlin's social spaces and projects. She serves as a cheerleader, consultant, and strategist for anyone interested in exploring social media on campus. Time not spent thinking about Oberlin is occupied with photography, food, writing, and all things social.