Session Details

Making The Connection Between Big Data, Cloud Services, Mobility and Interactive Maps for Higher Ed

#COR1 Sponsors Track

Room 101A


FIve years ago, campus maps were static and the data was managed by facilities managers and IT using traditionally disparate in-house systems.  Now, cross functional teams within higher ed use multi-purpose interactive, dynamic, and data rich maps to reach anyone on and off campus.  With cloud aggregation of many data sources and seamless mobile integration, high ed organizations now have a choice to either rent or build or buy maps as a platform.



Oliver Davis
Founder and CEO, concept3D, Inc.

Oliver has eighteen years of management experience in marketing, operations, product management and business development. Since co-founding concept3D in 2006, the company has launched multiple services – including - while creating the largest custom Google Maps and Google Earth / SketchUp projects to date. Oliver is responsible for vertical branding, technology strategy and client management for key accounts (partial list): DisneyWorld, Disneyland Paris, MIT, Harvard Business School, Haverford College, Heat SF / EA Sports, Google, The National Renewable Energy Lab / NREL and Mortenson Construction.

Blyth Morrell
Asst. Dir., Ofc. of Marketing and Strategic Comm., Duke University

Though heavily rooted in information technology, my areas of expertise lie in strategic project management, brand alignment and vendor coordination. My responsibilities include the delivery of Duke's overall marketing strategy and highlighting Duke's best assets through all mediums of communication

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