Academic Startups (Can we do this at home?)
Chances are good the president, provost, dean, or department head you work for did not promise to leave things exactly as they were when they started in their current role. In fact, they may have taken the job BECAUSE they wanted to be change-agents in your organization. They want to do a startup. To be useful in this context, higher-ed web and communications professionals need a range of skills, aptitudes, and tolerances that are often more present among 20-something entrepreneurs than they are among university staffers. How do we acquire the right skills? What is the correct use of technology to accomplish your goals? What role can internal and external partnerships play in a project? How do you create and sustain momentum on a new initiative while keeping the big old barge of your institution afloat? This session will focus on the story of one startup project from the School of Engineering at MIT. (For the record: we do not claim to know the answers to all these questions, or to have navigated all of these issues with perfect success. We'll just tell you what we learned.)
Director of Communications, School of Engineering, MIT
Chad Galts is the communications director for the School of Engineering at the Massachusetts Institute of Technology. He helps coordinate communications planning, resources, and strategy across the School's academic departments, research laboratories, and centers and works on special projects and assignments.